The Olivetti Historical Archive Association presents the virtual exhibition “Olivetti, #StoriaDiInnovazione,” created in collaboration with TIM Innovation, which, as part of TIM Enterprise, is engaged in developing Mixed Reality (virtual and augmented reality) solutions to enhance the country’s cultural and museum heritage.
L’Associazione Archivio Storico Olivetti presenta la mostra virtuale “Olivetti, #StoriaDiInnovazione”, realizzata a fianco dell’Innovazione di TIM che, nell’ambito di TIM Enterprise, è impegnata nella realizzazione di
soluzioni di Mixed Reality (realtà virtuale e aumentata) per la valorizzazione del patrimonio culturale e museale del Paese.
#StoriaDiInnovazione
#StoriaDi
Innovazione
The project, technically led by experts from TIM and Olivetti in a broader collaborative effort, has integrated the knowledge and enhancement strategies of the historical and documentary heritage preserved by the Olivetti Historical Archive Association. This was made possible by the active participation of several members of the Association, who selected and conveyed the content for the narrative built within the “Innoverse LAB” solution by TIM Enterprise.
The experience, which takes the form of a high-resolution virtual tour, allows users to rediscover 6 iconic products from Olivetti’s history (Lettera 22, Divisumma 24, ELEA 9003, Programma 101, Valentine, and the Personal Computer M20) through historic advertisements, photos of designers and engineers, and 3D models of the products themselves, designed to be explored in detail through adaptive zoom.
Alongside the products, there is a dedicated corner for the figures of Adriano and Camillo Olivetti, with a video created by Territori Svelati for the Associazione Spille d’Oro Olivetti. The exhibition also includes various cultural activities of the Olivetti Historical Archive Association, presented by holograms of experts, recorded on green screens and integrated into the metaverse. Additionally, there is an entire area dedicated to a selection of Olivetti architectures from the “Ivrea, Città Industriale del XX Secolo” site. These are represented by historic photos, offering visitors the chance to click on the static images and view their modern 3D representations, created using a special 8K resolution camera.
Explore the Beta version of the Digital Exhibition
“Olivetti #StoriaDiInnovazione” in eXtended Reality!
An innovative journey that effectively represents the Olivetti Historical Archive Association’s ability to continue innovating its digital narrative, reaching out to young people and discovering ever-new ways to showcase the historical and cultural heritage represented by the testimonies preserved in the Olivetti Archives.
Esplora la versione Beta della Digital Exhibition
“Olivetti #StoriaDiInnovazione” in eXtended Reality!
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Associazione Archivio Storico Olivetti
Via Miniere, 31 • 10015 Ivrea (TO)
+ 39 0125 641238 • segreteria@archiviostoricolivetti.it
PEC: archiviostoricolivetti@pec.it
© Associazione Archivio Storico Olivetti – P. IVA 07557530016 • CF 93023540011
Design Cappelli Identity Design
Archive Timetable
from Mon. to Fri.
8.30 a.m. – 12.30 p.m. • 1.30 p.m. – 5.00 p.m.
by appointment
Library Timetable
from Mon. to Fri.
8.30 a.m. – 12.30 • 1.30 p.m. – 5.00 p.m.
free entry and consultation